How did your Gray Thursday, Black Friday, Small Business Saturday and Cyber Monday advertising go? Now is the perfect time to review your marketing plan and make any needed or desired changes for your last minute holiday shoppers.
Now is also the perfect time to start planning for next year. Did you see anything another company was doing that you would like to incorporate? Take note of anything that worked well or anything you’d like changed for next year. It’s only a year away, but sometimes, when busy with so many other day-to-day activities, those memories become forgotten. So, take a minute to jot down ideas you’d like to incorporate into your marketing plan, and you’ll be a step ahead for next year!
Now is also the time, if you don’t have a process in place already, to grow your email marketing list! Email marketing is one of the best ways to reach your customers. Just about every demographic can be reached by email marketing, and because it is permission-based (as long as you do it correctly and legally), you know those on your list are already interested in your product!
If things didn’t go the way you wanted or you felt overwhelmed and just need a little help, OR if you are confused about how to use email marketing correctly, I’d be happy to discuss your plan with you.